Kunskapsskolan

A Swedish independent school operator with 10 000 students.

Brief

Create a compelling concept that stands out among the competition and attractS more high school students in Stockholm.

Idea

Beslutsakuten – a service where current students help out younger students with their everyday decisions, big or small.

How it matters

It boosts the current students and allows future ones to interact in a fun way while curbing their decision anxiety.